Make Money on YouTube: Full-Time Video Creators Report
Maybe you’ve dreamed of becoming a full-time YouTuber, posting cooking, gaming, fashion, or travel videos online.
According to a YouTube report released Wednesday, about 394,000 people in the United States do just that – working at least 40 hours a week as YouTube creators and making money from the business. It’s more people than employees psychologists, librarians Where dentists in the United States, according to data from the United States Bureau of Labor Statistics.
While nearly 400,000 people work the equivalent of full-time jobs making YouTube videos, it’s unclear how many of them are actually paid as if they were real jobs. The new report – commissioned by YouTube and completed by Oxford Economics, based on surveys of 12,700 YouTube users and around 1,500 content creators and 500 companies – doesn’t contain many specific details about the amount of money. what these video creators earn. So we don’t know if the long hours spent recording and editing these videos are really paying off. (Money has asked Alphabet, the parent company of YouTube, to share this information and will update this story with more details.)
What the study clearly shows is that many creators believe they could make a living from YouTube. Two-thirds of those polled with more than 50,000 subscribers believed they could have a “stand-alone business” from the online video platform. Additionally, 60% of creators surveyed said they felt they had opportunities – both making videos and making money – that “traditional media” didn’t provide.
Stories of people quitting their jobs and earning a living on the popular video site have been everywhere in recent years, as have stories of individuals. monetization their experiences and knowledge of the platform when they could not have had them otherwise.
It’s no wonder that so many people are turning to YouTube in hopes of turning a hobby into a business or increasing their brand awareness. It is the most widely used social media app in the United States, according to the Pew Research Center. More than 80% of Americans say they have used the site, according to the think tank, a number that has increased since 2019 while other platforms
‘ remained stagnant.
But really “doing it” as a YouTuber isn’t as common or easy as some of the highest paid stars like Rhett & Link – who Forbes said took home $ 20 million last year – or MrBeast (an estimated profit of $ 24 million in 2020) might make it appear. Only 3% of YouTube channels get 90% of site traffic, according to recent research of a team led by a professor from the University of Applied Sciences in Offenburg, Germany. And even those channels in the top 3% probably only earn about $ 17,000 a year from ads on the platform, the research team found.
That hasn’t stopped millions of users from trying, however. Some students have even tried paying off student loans with income from YouTube and other social media platforms. The possibility of going viral – and making a lot of money – on YouTube is still there, even from a distance.
More money :
Gen Z is rewriting the rules of personal finance in real time. It’s good, isn’t it?
YouTube’s favorite mortgage strategy has millions of fans. This is how it actually works
Meet Influencer TikTok Whose Viral Videos Help Gen Z Increase Their Credit